在品牌全球化邁入新階段之際，香港航海資本管理有限公司旗下藍(lán)海平臺(tái)持續(xù)推進(jìn)多元化布局，正式啟動(dòng)水果板塊項(xiàng)目。

As global brand expansion enters a new phase, Blue Ocean Platform, under Hong Kong Sailing Capital Management Co., Ltd., is accelerating its diversified development and has officially launched its Fruit Business Division.

2025年4月13日，藍(lán)海平臺(tái)與好來(lái)團(tuán)隊(duì)簽署獨(dú)家授權(quán)推廣合作協(xié)議，標(biāo)志著平臺(tái)生鮮類目戰(zhàn)略正式落地，由好來(lái)團(tuán)隊(duì)擔(dān)任首個(gè)、也是目前唯一的戰(zhàn)略推廣合作團(tuán)隊(duì)，共同開拓全球生鮮市場(chǎng)新藍(lán)海。

On April 13, 2025, Blue Ocean Platform signed an exclusive promotion authorization agreementwith the Haolai Team, officially initiating its strategic deployment in the fresh produce sector. The Haolai Team becomes the first and currently only strategic promotional partner, joining forces to explore new opportunities in the global fresh produce market.

藍(lán)海平臺(tái)由香港航海資本全資打造，致力于為中國(guó)品牌提供全球化賦能。此次水果板塊的開放，是“品牌出海 + 本地孵化”雙引擎戰(zhàn)略的又一次深度實(shí)踐。

Fully invested and developed by Hong Kong Sailing Capital, Blue Ocean is committed to empowering Chinese brands on a global scale. The launch of the fruit category represents another milestone in the company’s dual-engine strategy of "Brand Globalization + Local Market Incubation".

平臺(tái)將依托其在國(guó)際資源整合、品牌策劃、跨境營(yíng)銷和數(shù)字推廣等方面的專業(yè)優(yōu)勢(shì)，為水果類目構(gòu)建完整的市場(chǎng)推廣鏈條，助力好來(lái)團(tuán)隊(duì)實(shí)現(xiàn)從供應(yīng)鏈對(duì)接到市場(chǎng)轉(zhuǎn)化的高效閉環(huán)。

Leveraging its expertise in international resource integration, branding, cross-border marketing, and digital promotion, the platform will establish a complete marketing chain for the fruit division, helping the Haolai Team achieve efficient transformation from supply chain integration to market conversion.

此次合作協(xié)議為期五年，既是藍(lán)海對(duì)全球消費(fèi)升級(jí)趨勢(shì)的戰(zhàn)略回應(yīng)，也體現(xiàn)了平臺(tái)對(duì)好來(lái)團(tuán)隊(duì)專業(yè)能力與發(fā)展?jié)摿Φ母叨日J(rèn)可。

The five-year agreementreflects Blue Ocean’s strategic insight into global consumption upgrades, and its strong confidence in the Haolai Team’s capabilities and growth potential.

我們相信，藍(lán)海與好來(lái)團(tuán)隊(duì)的合作不僅將加速優(yōu)質(zhì)水果品牌的全球傳播，也將為更多農(nóng)產(chǎn)品“走出去”探索可復(fù)制的國(guó)際化推廣路徑。

We believe this partnership will not only accelerate the global reach of premium fruit brands, but also serve as a replicable model for helping more agricultural products expand into international markets.

藍(lán)海之大，不止于想象。未來(lái)已來(lái)，與有夢(mèng)想、有實(shí)力的團(tuán)隊(duì)同行，正是我們共同的航線。

The vast Blue Ocean is beyond imagination. The future is now — and we’re sailing it together with visionary, capable partners.